When a move back to her home in Tasmania meant a complete lifestyle change (for the better), Kate Tuleja went back to doing what she does best; being creative.
A talented events manager, content writer and more or less everything in between, she came to us needing an identity that both reflected her personality, and appealed her client's sensibilities.
Inspired by the native Tasmanian flora and colour palette, we created a simple yet effective identity designed to do just that. Using watercolour elements, refined typography and elegant supporting graphics, her identity is sympathetic to her local client base of artists, makers and craftspeople, and indeed her love of all things Tasmania.
Art Direction & Design Ben Stevens